So I don't know how I feel about this one; it's kind of like a video-game-oriented he-Siri. Friggin technology... the T-1000s will be on us in no time, and Arnold is way too old to help us this time. Today, Ubisoft announced Sam, the company's first personal gaming assistant Sam uses players' profile information, game library, friends, community and Ubisoft services to deliver tailored, personalized tips and information. Sam is in currently in open beta and can be accessed now through the free Ubisoft Club mobile app, but only if you live in select area.
Sam is part of Ubisoft's efforts to make the Ubisoft club the most baller club to be in, with all the best perks and services. Sam basically acts as Siri; when gamers want to know about a release date, see a trailer, discover Easter Eggs in a game or chat with Sam about the best Assassin game in the series, Sam will direct them to the appropriate page on the Ubisoft website or elsewhere on the web. By chatting through voice or text input, players can ask Sam anything about Ubisoft games and services through Sam's chatbot Q&A feature. Sam is directly linked to a player's Ubisoft account, which allows it to analyze their latest matches and provide tailored hints and tips through the Daily Login feature which was introduced with Tom Clancy's Rainbow Six Siege. Sam will analyze why a player is struggling during matches and will proactively send a video tip from the community. This all all a little creepy to me, but hey, who am I? Just a future slave to our robot overlords, that's who.
Sam is still in beta, so additional features are already planned to be announced in the coming months. Sam leverages Google Cloud's Dialogflow Enterprise Edition, an end-to-end development suite that uses natural language processing to build conversational interfaces. This technology will continue to help the dev team interpret and answer questions from users, as well as highlight the frequently asked questions for faster addition to Sam's database.
"With Sam, our ambition is to create an innovative and helpful service for players, one that knows them and helps push them get more out of their gaming experience. Sam provides a more personalized experience for our fans and delivers them what they need faster, so they can spend less time searching and more time playing," said Stephanie Perotti, vice president of online services at Ubisoft. "Incorporating Google Cloud's Dialogflow Enterprise Edition has helped us work dynamically and iterate faster so we can better service our fans."
For more information about the AI hive mind that will one day enslave all of humanity, visit the Ubisoft Club's website here.
