Azerion partners with DR Sports and AFTV Founder Robbie Lyle

Amsterdam, NL - 27 October 2022 – Azerion has announced a partnership with global media company Global Fan Network (GFN), which owns and produces DR Sports and AFTV, and Epik to incorporate football and entertainment news into Habbo.

On November 10th 2022, this partnership will introduce DR Sports and AFTV founder Robbie Lyle, into Habbo to deliver exclusive content, including collectibles. 

As part of its first venture into the metaverse, DR Sports will kick off the partnership with unique branded items including clothes, accessories and in-game furniture items for Habbo residents to acquire. 

The collaboration will also introduce an exclusive public room including a pub, football field and press room, available globally, acting as a social hub and a place where football fans can show their support during upcoming sporting events, including FIFA World Cup Qatar 2022. Fans of AFTV and DR Sports should keep an eye out, as Robbie is currently planning to give VIP Habbo visits with fan interviews in the near future.


"Fans are at the heart of everything we do on DR Sports and AFTV", said Robbie Lyle. "Working together with Habbo will help us engage with even more fans in a brand new way, using cutting-edge digital technology".

"Inclusivity and supporting various communities are values at the heart of Habbo, and we are delighted to expand our Habbo family and introduce Robbie Lyle to our metaverse", said Jurriaan van Teunenbroek, Vice President of Games and Content at Azerion. "This partnership with DR Sports reflects our commitment to fans and players, allowing them to grow new connections in our digital space".